What does it really mean to define a category? Every software company claims it, but few actually do. I’ve always been skeptical of this phrase—it’s easy to say, much harder to prove.
We knew from day one that Intenseye was challenging how work is planned and executed in manufacturing. I still remember one of our earliest conversations with our first investors, Ricardo Sequerra Amram and Nathan Benaich. They asked us a simple but defining question:
“What do you want to build with this company?”
Our answer was clear:
“We want to create a new industry standard.”
At the time, we didn’t have all the answers, we just knew that workplace safety wasn’t working. Filling out the same forms, planning next year with last year’s incident data, it was broken. And we believed AI could change this. Thanks to our early customers and investors, that vision is now becoming a reality.
AI-first safety operations is the new standard
Fast forward to today, and something has shifted. Industry analysts and consulting firms are now telling us that leading COOs and CIOs in manufacturing are actively seeking AI-powered workplace safety solutions—and specifically, Intenseye.
Not only is this technology becoming a must-have, but these same experts see Intenseye as the company that pioneered the category.
It’s an incredible milestone in our GTM. When we started, AI in workplace safety wasn’t even a conversation. Now:
• AI-first safety operations are becoming the industry standard.
• Global enterprises are scaling real-time risk detection and leading indicators.
• And now? Intenseye metrics are becoming corporate EHS targets.
The screenshot below is proof: Our enterprise customers—spanning operations worldwide—are now integrating Intenseye’s safety data into their official KPI frameworks.
We’re also seeing Intenseye mentioned in 10-K filings and sustainability reports.
But this is just the start.
If you're building a modern safety operation and want to learn how leading COOs and CIOs are using AI to drive results, let’s talk.
